Managed Care Market Strategies

As one of the longest running annual conferences dedicated to managed markets professionals, CBI’s Managed Care Market Strategies, June 23-24 in Philadelphia, brings together key stakeholders to discuss how to demonstrate product value and identify payer needs. This is a unique opportunity for manufacturers to review proven strategies, develop new means of demonstrating product value and maximize a product’s position in an evolving managed market environment.

What to Expect in 2014 – The Most Interactive Format Yet!

• Featuring 2 Think Tank sessions designed to provide a multi-faceted exchange of ideas
• Hear multiple payer and manufacturer perspectives as they participate in the exclusive Stakeholder Examination debate session
• Delve deeper and engage with presenters in the Ask the Experts discussion panels
• Gain payer perspectives to determine better resource allocation decisions for marketing and contracting
• Examine how healthcare reform will impact future business relationships with payers, increase cost and evidence/value scrutiny
• Leverage outcomes, medical and specialty data to support and redefine the product value story

Download the agenda or visit www.cbinet.com/managedcare to learn more!

Drug Channels readers can save $400 off of the standard registration rate with promotional code SAZ999. (Cannot be combined with other offers or used towards a current registration. Other restrictions may apply.)